Privacy Policy
1. Who we are
Neon Web3 Store (“we”, “us”, “our”) designs and sells Web3‑inspired products in Great Britain.
Data Controller: Neon Web3 Store, Studio 15, Patrick Trafficway, Rosieville, IP33 9GD, United Kingdom • +44 7815 171795 • [email protected]
2. What data we collect
- Identity and contact data: name, email, phone, delivery address (provided during checkout or contact requests).
- Order and transaction data: items purchased, prices, VAT, order ID, timestamps. We do not request card details on our checkout pages.
- Communications: messages sent via our forms or email, support notes and preferences.
- Device and usage data: IP address, browser and device information, pages visited, referrers, timestamps.
- Cookies and similar technologies: necessary cookies to operate the site and analytics cookies (if you consent). See the Cookies section.
- Marketing and attribution: where permitted, limited data from advertising platforms (e.g., Facebook Pixel) to measure campaign performance.
3. Why we use your data (legal bases)
- To process and fulfil orders, provide customer service, handle returns and warranties (contract necessity).
- To operate, secure and improve our website, prevent fraud and misuse (legitimate interests).
- To run analytics and measure performance with Google Analytics; to run and measure ads via Facebook Pixel (consent where required).
- To comply with legal obligations, including tax, accounting and consumer protection laws (legal obligation).
- To send product updates or newsletters if you subscribe (consent; you may withdraw at any time).
4. Cookies
We use a cookie banner that allows you to Accept all, Reject or Customize non‑essential cookies. You can reopen preferences via your browser tools or by clearing site data.
- Necessary cookies: required for core functionality (e.g., cart state). These are always active.
- Analytics cookies: help us understand site usage to improve the experience (Google Analytics). Enabled only with your consent.
- Advertising pixels: we use Facebook Pixel to measure campaign performance; this runs only with your consent where required.
See the in‑page Cookie Preferences panel for current settings.
5. Sharing your data
- Operational vendors: hosting, content delivery, email service providers, analytics, and customer support tools.
- Fulfilment and logistics: carriers and return handling partners to deliver your order and process returns.
- Compliance and safety: authorities, auditors or advisors when required by law or to protect our rights.
We never sell personal data.
6. International transfers
Some providers (e.g., Google, Meta) may process data outside the UK/EEA. Where applicable, we rely on appropriate safeguards, including Standard Contractual Clauses and additional measures required by UK GDPR.
7. Data retention
- Order records: typically 6 years for tax and accounting compliance.
- Support communications: up to 24 months after resolution unless needed longer for legal reasons.
- Analytics data: per provider defaults or as aggregated/anonymised; we endeavour to minimise retention.
- Marketing consents: until you unsubscribe or withdraw consent.
8. Your rights
Under UK GDPR you have rights to:
- Access a copy of your personal data.
- Rectify inaccurate or incomplete data.
- Erase data in certain circumstances (“right to be forgotten”).
- Restrict or object to processing, including profiling based on legitimate interests.
- Data portability for information you provided to us.
- Withdraw consent at any time for processing based on consent.
- Lodge a complaint with the UK Information Commissioner’s Office (ICO).
To exercise rights, contact: [email protected]. We may need to verify your identity.
9. Security
We apply administrative, technical and physical measures appropriate to the risk, including access controls, encryption in transit, least‑privilege practices and vendor due diligence. No method of transmission or storage is 100% secure.
10. Children
Our services are not intended for individuals under 16. If you believe a child provided personal data, contact us to delete it.
11. Third‑party services
Our site integrates with Google Analytics and Facebook Pixel. Their processing is governed by their respective privacy policies. Your cookie choices control whether analytics/advertising tags run (where required by law).
12. Changes to this policy
We may update this Privacy Policy to reflect legal, technical or business changes. The “Effective date” above shows the latest version. Significant changes will be highlighted on this page.
13. Contact us
Neon Web3 Store • Studio 15, Patrick Trafficway, Rosieville, IP33 9GD, United Kingdom • +44 7815 171795 • [email protected]